About Goodwill
Dallas

Our Purpose

Goodwill aims to assist individuals facing challenges in recognizing and achieving their full potential, allowing them to lead lives with purpose, achievement, and independence.

Goodwill provides opportunities to people with barriers to employment build skills, find jobs, and reach their life goals through a donated goods business, workforce development services, and other social enterprise models.

Our Niche

Empower Lives
& Create Impact

Goodwill Dallas is a non-profit organization with a strong purpose - to help individuals with barriers reach their full potential and lead fulfilling lives. This mission drives everything we do, from accepting donations to running thrift stores and providing job training services.

Our story began over 100 years ago when our founder, Edgar J. Helms, saw the need for job training and employment opportunities for people facing challenges in the workforce. Since then, Goodwill has grown into a global network of organizations dedicated to changing lives through the power of work.

Here in North Texas, we are proud to be part of this network and serve our community by providing essential services that empower individuals to achieve self-sufficiency. With your support as donors, shoppers, partners, and clients, we are able to make a positive impact on the lives of those in need.

Strategic Plan

In 2021, Goodwill began the climb up a mountain toward our summit: by 2030, our vision is to quadruple the number of people with barriers served with career-intensive services, triple our donated goods revenue at a 20% operating margin, double our number of stores in our eight-county service area, to become the number one organization in North Texas helping individuals with barriers recognize and reach their full potential. We call this vision 4-3-2-1.